How we select our brands
Brand selection at Lucky Shoes is driven by our commitment to offer customers only the very best in footwear and accessories. The care and attention we give to this effort honors our founding commitment to be a shoe store that stands out from all the rest.
Our professional shoe ﬁtters offer personalized one-on-one service and expert advice. They give each individual undivided attention to his or her need to deliver the ultimate customer service experience. Thanks to our extensive inventory of styles in varying lengths, widths, and shapes Lucky Shoes customers always walk away with shoes that ﬁt properly. In that way, our shoppers always end up happier with their selection than if they had merely selected a pair “off-the-rack.”
To provide the selection that leads to happier feet, Lucky Shoes sends its buying team around the globe in search of unique, fashionable, and outrageously comfortable shoes. Each brand must satisfy a mandatory test of comfort, quality, and ﬁt ability before it can become part of Lucky Shoes’ inventory.
Brands that measure up to our exacting standards share the Lucky Shoes criteria for perfect ﬁt, quality materials, outstanding comfort and impressive style. In addition to Vionic, New Balance and Clarks, brands include an A-to-Z lineup featuring Alegria, BeautiFeel, Birkenstock, Brooks, Dansko, Dunham, Ecco, Finn Comfort, Johnston & Murphy, Keen, Merrell, Naot, Rockport, Stride Rite and Ziera.
Shoe happiness and satisfaction are guaranteed with every pair of shoes because we embrace the motto, “No sale is ﬁnal until our customer is delighted with their purchase.” For that reason we continue to search the globe for shoes that ﬁll every need. From fashion, to ﬁt, to unmatched comfort, Lucky Shoes chooses inventory based on what we know will make you feel and look your best.